Mars Knows Its Never Too Early For Halloween With New Holiday Reveals
Candy and scary movies are well-loved every time of year, but especially on Halloween. Still, Mars knows that not everyone wants to wait until October to celebrate their favorite holiday. So, to close the time gap a little bit, or at least excite Trick-Or-Treaters everywhere, the company is introducing "Mars Treats, Tricks, and Trends" in addition to introducing the lineup for 2024's spooky season.
Fall is the season of pumpkin-flavored everything, but why should that be the only taste consumers should get to enjoy? To help keep things interesting and delicious, try M&M'S Milk Chocolate Pumpkin Pie. If you were ever one to enjoy some chocolate ice cream on top of your pumpkin pie, or just enjoy the thought of these two flavors together, this will be a Halloween treat for you.
For fans of flavors they have loved in previous years, get ready for the returns of some of your favorite Halloween treats including M&M'S Ghouls in Milk Chocolate, Peanut, and Peanut Butter flavors, SNICKERS Pumpkins, and TWIX Ghoulish Green.
According to the official press release, the Chief Halloween Officer and President of Sales at Mars Wrigley North America stated,
""At Mars, we celebrate Halloween every day, all year long. Our 2024 Mars Wrigley Halloween product line-up is a direct reflection of our consumer obsession and offers a playful blend of taste, creativity and on-trend seasonal offerings to deliver products we know will end up in the 'good' pile on Halloween night.""
- Tim LeBel
Not only is Mars preparing candy for Halloween, but the company is also introducing the Mars Tricks, Treats and Trends report, which shows the patterns in consumer choices surrounding Halloween.
So, pick out your costumes, get your scary movie watch-list ready, and prepare to search for your favorite Mars candy options that will do its job in creating a chocolatey or fruity experience during the scariest night of the year.
Start thinking about what candy to pick up for the local trick-or-treaters, and what delicious Mars candies you want to keep for yourself. It is always a good time to be thinking about Halloween candy.