11 Brands That Are Killing It on Social Media

Digital marketing doesn’t have to be as boring as it sounds. Some brands have taken social media marketing to a new (entertaining) level.

Brands have been using social media platforms like Twitter and Facebook to market their products and services for several years. Some brands are doing the bare minimum, using it as a tool for marketing or customer service. While it’s certainly helpful, it’s also pretty boring. Yes, it’s great to be able to send a tweet to your local PBS station and express outrage about the airing of a high school football game instead of the Hamilton documentary. (That actually happened.) But it’s more fun to follow brands that are capable of delivering some entertainment, maybe with a bit of snark thrown in. There are a lot of brands that are doing just that. They’ve managed to put together a social media team that understands what it takes to go viral and to capture the attention of a specific demographic. They have taken digital marketing to the next level.

So we’re going to take a look at a few of these brands that are worth following on social media. Some are creative, some are resourceful, and some are downright hilarious. We also invite you to share some of your own favorites, whether it’s a brand’s general overall presence or a particular post or tweet that had you rolling.

Now let’s get started!