Ice Breakers introduces new Flavor Shifters gum

Everyone has a favorite flavor of Ice Breakers. Whether you love the classic gum flavors or enjoy the mints, the brand has been around for the longest.

Kicking off the fall season, Ice Breakers is adding something completely new to its lineup with Flavor Shifters Gum. If you couldn't tell by the name, this gum changes flavors while you're chewing it and honestly, I couldn't be more excited.

Ice Breakers is giving us two different flavor options to try out and frankly, I'm excited about both of these. Pictured above is the Wildberry to Coolmint gum which starts with Wildberry before shifting into Coolmint. Then the other option is to go from Wintermint to Coolmint and we're all here for Coolmint having its moment.

This is the latest innovation from Ice Breakers and honestly, it's something that I'm sure a lot of gum chewers are going to be excited about.

Ice Breakers adds Flavor Shifters gum and it's undeniably cool.

In a press release shared with Culturess, the Senior Associate Brand Manager for Ice Breakers, Taylor Schwartz spoke about why this is such a great move for Ice Breakers lovers: "Our fans are accustomed to doing several things at once, and Ice Breakers Flavor Shifters gives them a refresh button for their mouths that fits perfectly with their lifestyles." That is such a true statement and something I'm sure most of us can relate to.

Whether you're trying to break up a boring day or just something to perk you up in the afternoon, then Ice Breakers Flavor Shifters Gum is a must-try. Ice Breakers is also working with three creators between TikTok and Instagram: Desire Lacap, Steffi Lynn Tsai, and Alain Bui who are creating some fun content with the gum. Let's just say they'll have some content, reflecting the shift in flavors so you'll have to be on the lookout for that.

Ice Breakers is one of those products that never gets old and never stops being cool. Coupled with all of Hershey's other big innovations this year, it feels like it's Hershey's world and we're just living in it. I mean I'm not complaining and this Flavor Shifters Gum from Ice Breakers feels like we're even closer to the future.

Thankfully if you're looking to try, Ice Breakers Flavor Shifters Gum is hitting shelves nationwide. If you give them a try, we'd love to know what you think and if chewing them is as bit as cool as it seems.