The Kitten Bowl finds a new home at GAC in 2023

MINNEAPOLIS, MN - FEBRUARY 02: A general view of atmosphere at Kitten Bowl Live Presented by Hallmark Channel at Super Bowl Live on February 2, 2018 in Minneapolis, Minnesota. (Photo by Tiffany Rose/Getty Images for Hallmark )
MINNEAPOLIS, MN - FEBRUARY 02: A general view of atmosphere at Kitten Bowl Live Presented by Hallmark Channel at Super Bowl Live on February 2, 2018 in Minneapolis, Minnesota. (Photo by Tiffany Rose/Getty Images for Hallmark ) /
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The Kitten Bowl, which has been sadly canceled this year by the Hallmark channel, will return in 2023 thanks to its new home on the GAC network.

The popular special, which cultivated a fan following in its eight years at Hallmark, as well as finding new homes for more than 75, 000 animals, will be moved to GAC Media.  Along with the transition, The Kitten Bowl will have a title revamp, called the Great American Rescue Bowl.

Set to premiere on Super Bowl Sunday, February 12th, 2023, the event will not only be kitten exclusive but cats, dogs, and puppies will be added into the festivities and will come from nationwide shelters.  This way, there’ll be even more chances for the animals to be adopted.

Bill Abbott, GAC Media’s CEO, and former Crown Media CEO is excited about the Great American Rescue Bowl’s potential and revealed to Variety about including it in the lineup.

"“The plight of animal homelessness continues to be pervasive throughout the country, so being able to televise a proven difference maker in helping pets find their forever homes was an easy decision. We’re incredibly proud to welcome ‘Great American Rescue Bowl’ to GAC Family and are excited about this massive, fan-favorite event being an annual anchor to the network’s pet-centric programming.”"

The North Shore Animal League will continue its partnership with the event, as it has helped rescue animals and benefit their lives.  With GAC, the nonprofit is exciting to further pursue adoptions and awareness.

“Hundreds of shelters across the country have participated throughout the years and tens of thousands of animals have been adopted as a result of these special events. I look forward to continuing the rich tradition of representing our kitten players and saving lives.” -Beth Stern, spokesperson for Noth Shore.

Earlier this week, Hallmark Channel canceled and dropped the Kitten Bowl from its programming.  Understandably, fans were furious regarding the decision.  With the 2023 return, the Great American Rescue League holds promise to become something better for everyone.

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